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February 25, 2003

GOOGLE IS NOT A VERB

It was bound to happen. As other companies with trademarks such as Xerox, Kleenex or Band-Aid have learned, having a distinctive name means having to defend the intellectual property rights for that name, to prevent it from becoming a common, generic term in everyday language. Google finds that it faces this issue as well. [via LISNews]

UPDATE: Something I'll want to check up on, but it would seem that there's some wiggle room as to the extent of trademark protection on using a protected name as a verb, as the debate on the American Dialect Society listserv would suggest.

Yours, &c., LC | 01:07 PM |